With the installation of an ultra-modern Goss Community printing press in Boji-Boji, in Ika North-east Local Government Area of Delta State, all is now set for THISDAY newspapers to commence printing next Monday, November 26.
The new press will service the entire South-south, South-east, parts of South-west and North-central zones of Nigeria which are used to receiving their newspapers late.
Readers from Port-Harcourt to Calabar to Enugu, Owerri, Owo, Okenne and Ado-Ekiti can now receive their favourite newspapers by 6 am day after day.
Other cities and towns to be covered include Benin-City, Asaba, Warri, Ughelli, Onitsha, Aba, Umuahia, Uyo, Yenagoa, Awka, Ngbidi, Umuze, Oko, Nnewi, Owerri, Oguta, Nsukka, Abakaliki, Abraka, Oghara, Ogwashi-Ukwu, Sapele, Koko, Aladja, Ole, Kwale, Obiaruku, Abo, Patani, Kaima, Odi, Amasoma, Okrika, Brass, Nembe, Bonny, Folcados, Ikot-Abasi, Ikot-Epenne, Abriba, Ohafia, Eket, Tinapa, Obudu, Ogoja.
Others are Ubulu-ukwu, Isele-ukwu, Onicha-Ugbo, Onne, Ugep, Burutu, Effurun and others.
It will be the first major exercise by any newspaper in Nigeria that will give grassroots penetration in the market place.
The Lagos press will now concentrate on Lagos, Ondo, Ogun, Oyo, Osun and Kwara states by ensuring better penetration in every nook and cranny of the zone.
The Abuja press commissioned in 2002 will continue its market dominance in Abuja and the North whilst a new printing facility is planned for Kano to take care of the far North-west and North-east, from Maiduguri to Sokoto.
According to THISDAY Managing Director, Mr. Eniola Bello, by the end of the first quarter of 2008, every village in Nigeria will have their favourite newspaper delivered to them by 6.am just as plans are afoot to revamp its online edition to a fully interactive and globalised online newspaper that can compete with the best in the world.
Advertisers are therefore encouraged to continue to take advantage of THISDAY unrivalled and unbeatable market reach, penetration and authority, he said.
The commissioning of the press brings to three the number of areas where THISDAY is being printed.
Following the relocation of its headquarters from Ikeja to Apapa in 2000, the company had set up a printing press at its Apapa, Lagos Corpo-rate Headquarters.
This was followed in 2002 with the commissioning of the Abuja press during which THISDAY heralded simultaneous printing in Lagos and Abuja.
The newspaper conglomerate which began operations in January 1995 had also heralded colour printing in the country.